📣 Your candidates aren't looking for a job.
Making a contribution.
Improving my skills, learning and growing.
Building a career.
Work is part of who I am — it's part of my identity.
Creating something, being part of a team.
Legacy — making an impact on people or places — in a good way.
We recently asked more than 70 people what does work mean to you, these were the most common themes and answers.
People aren't looking for a job. They're looking for a future.
Looking for a new job is an expression of optimism. It's a way of saying 'I want something different, something better'.
Here are some other findings from the research:
Candidates want more information upfront.
4 in 10 people have opted out because they can't find enough information about the role.
People shared that they wished there was more information available and more transparency, earlier in the recruitment process.
One of my biggest bugbears in recruitment is the quality of job advertisements.
Recruitment is a marketing challenge.
Even in a buoyant, talent-rich market; when you're hiring, your job is to motivate the right people to choose you.
There are many things we can do better in hiring. One is writing better job ads.
I am delighted to share our latest resource with you today. Grab your copy by clicking on the link below.
Flexible talent support for NFP leaders
I am deeply committed to making recruitment easier for nonprofit leaders.
I support leaders and organisations to attract the right people through:
traditional recruitment solutions
flexible unbundled recruitment support
helping you review and improve your recruitment approach
helping you understand and articulate your real EVP through employee research
leveraging this research to develop authentic recruitment content
building campaigns that reflect culture and the employee experience
consulting and advisory work to develop talent attraction strategy and capacity.
If you’re curious to know more, send me a message or get in touch for a chat.
As a communications professional and writer turned recruiter, I know modern recruitment is marketing, and I'm on a mission to share this approach with the sector.
Each Friday, I share talent attraction advice and insights. The Nonprofit Talent Edge will help you become more intentional, creative and proactive with your recruitment.
Have a great week.
Cynthia